Vertical Inception

In this video you can see that already within the first four seconds there are four personalizations. The actor mentions the customer’s name, how long they have been a customer for and the credit card you see in the background is the exact same credit card the customer has in their wallet along with their name embossed on the card. This is the key difference between a generic and a personalized video. At this stage, although we are only four seconds into the video the customer is already hooked because of the personalization. They’ve experienced a wow effect, and this wow effect is responsible for the fact that 90% of customers that open our video watch it to the end. However, it’s important to maintain having personalizations throughout the video to make sure the customers stay interested. The undivided attention of a customer is a commodity almost impossible to find today.

This simple video campaign was created for Urgent Point to increase engagement with their patients at their telemedicine practice. With the success of this simple video, we’re now working with their team on a much more complex video campaign to include a doctor explaining healthy stats, lab results, symptoms, and prescriptive health for patients.

This on-boarding video campaign has proven to be very successful for Blue Cross Blue Shield. The personalization combined with an explanation of coverage has received positive feedback and continues to run be utilized by BCBS month after month for customers.

This video is an example of a thank you message from a similar campaign that increased donations by a whopping 300%. Many supporters who donated previously did so again after seeing the thank you video and the feedback has been nothing but positive. Massive sharing on social media brought a vast number of new donors wanting their own video.

This is an example of a personalized video template to be deployed in Mexico's various cities.

Birthday Wishes delivered by very well known characters, the Shaun the Sheep family. Just upload some photos of your child and/or family and friends, add some text and we do the rest. Watch how mesmerized your child will be by the video, viewing it over and over again. This is an example of a video where we licensed the rights from its creators and run the entire project ourselves.

Another example of creating a video for a different occasion, this time Christmas. The video is longer and more sophisticated, with more personalizations throughout. The children will keep rewatching the movie because they feel like they are part of it, like being one of the characters. All of the Shaun the Sheep videos are based on a model where we run all of the aspects of marketing, production, shopping cart, etc. and our only responsibility is to pay royalties to the license grantor.

This is an example of a children’s video where actors are used instead of animated characters. There are also no license fees or royalties to be paid. The model in this example is also very different. The entire concept of the video has been created by one of our clients and they are also responsible for all of the marketing, shopping cart, etc. We are only providing technology in this case. Our proprietary system of servers, personalization engines and delivery systems are seamlessly integrated with our clients via API to provide real time experience.